Industry Guide
Local SEO for Veterinarians: Be There for Pet Parents in Need
Free audit + complete optimization guide
Check Your Vet Practice
See how pet owners find your practice when their pets need care
Run Free AuditWhy Local SEO Matters for Veterinarians
Pet parents are fiercely loyal to good vets. Capturing that first visit can mean a lifetime of appointments.
67%
of US households have pets
$700+
average annual pet healthcare spending
78%
of pet owners search for vets online
Top Keywords for Veterinarians
Understand how your customers search:
General Searches
- Vet near me
- Veterinarian [city]
- Animal hospital [neighborhood]
Emergency Searches
- Emergency vet near me
- 24 hour animal hospital
- Vet open now
Services Searches
- Pet vaccinations [city]
- Dog dentist near me
- Cat spay neuter [city]
Google Business Profile Tips
- Use Veterinarian or Animal Hospital category
- List all species you treat
- Include emergency hours
- Add online appointment booking
Trust Tip
Add photos of your team with animals. Pet owners want to see that you love animals as much as they do.
Review Strategy for Veterinarians
- Collect reviews mentioning specific pets
- Highlight compassionate care in responses
- Encourage reviews after positive outcomes
- Respond with warmth and empathy
Ready to Improve Your Local Visibility?
Run a free audit to see how your veterinarian business scores across all local SEO factors.